VOW: What LinkedIn Wants

By Niamh Arthur | July, 2018


VOW: What LinkedIn Wants

by | Jul 12, 2018 | Business, Video, Video of the Week

I’ve begun my journey into using LinkedIn for video! Diving into a new platform is always fun and there is clearly enormous potential to use video on LinkedIn to find new audience members and continue to connect with existing audience members.

To set yourself up for success on any new platform it’s important to start by asking: “What does the platform want?” This allows you to create content that gives the viewers the experience the platform wants to provide, thus bypassing worry about algorithms and allowing you to build long term on the platform.

This week’s video of the week explores this question: What does LinkedIn want?

With Love,